About Me
2x Retention by Adding Clarity and Value to Vagaro’s Text Marketing Platform
I led initiatives that clarified credit usage, surfaced campaign ROI, and nudged businesses toward higher-performing campaigns. These changes reduced friction, built trust, and increased campaign adoption and retention.
Building an AI-Powered Tool that Saves 540+ Hours for Employees Every Month
Designed an internal automation tool for Vagaro’s Merchant Services and Fraud & Risk teams, saving employees 540 hours per month while automating and streamlining account creation for merchants.
Helping businesses maximize revenue and time by reducing calendar gaps, cutting idle time by up to 20%
Large gaps between appointments lead to wasted time and lost revenue. This feature helps appointment-based businesses make the most of their schedules. This design directly addresses one of the most requested provider pain points.
Testimonials
Founder of Go Pursue
"She made sure to thoroughly understand the business and user perspectives before strategizing solutions. She was easy to work with and incredibly organized."
Founder of Hymdal
"She displayed the ability to synthesize product requirements and produce timely work which not only moved the project forward, but improved upon the existing concepts."
Co-Founder of Uttertale
"She collaborated effectively, welcomed feedback, and met deadlines with ease. Her talent, work ethic, and passion make her a valuable asset to any UI/UX design team."